About J.W. Cole

Q: How can J.W. Cole help me?

A: Consumers have many choices for their provider of investment and planning services. What they should never sacrifice is the ability to work with a firm that can match the needs of the client, rather than making the client fit into the needs of the firm. Through our Advisors, we can provide more personalized service with broad access to many types of investment and planning products to help you on the path to wars your goals. Our relationships with large institutions, like our clearing partnership National Financial Services LLC (NFS)—a Fidelity Investments® company, give our Advisors access to all the tools and products of larger firms, but the personalized relationships only firms our size can offer.

Q: Where are your Advisors, and how do you support them?

A: J.W. Cole has advisors across the country and operates a network of personnel and technology that has live support for all Advisors from 8am – 8pm EST every business day, and technology access 24 hours a day.  

Q: Where are you located and how can I reach your offices?

A: J.W. Cole has two home office locations: Tampa, Florida, and Carlsbad, California (near San Diego). Call toll-free: 1-866-JWCOLE1 to reach someone who can assist you.

Q: Will J.W. Cole stay independent and privately owned?

A: J.W. Cole is 100% owned and controlled by the management of the firm. The ownership and management have been stable and consistent since our inception in 1998. The partners in the firm average over 24 years in industry experience.

Given the state of our industry, J.W. Cole intently looks to remain privately held. The principals of J.W. Cole are relatively young, are in an industry they love, and are allowed to hand-select the Advisors whom they partner with at the firm. In addition, we operate in an industry where everything can be commoditized... Except relationships. We believe we have a huge competitive advantage in the marketplace by remaining large enough to serve, but small enough to care.

We are very protective of our culture, our employees and the commitment we have made to our partner Advisors. There is no doubt that selling to another company or choosing to 'go public' would immediately change that culture. The dismal prospect of answering to a shareholder instead of answering to our Advisors, our clients, and each other is not attractive to anyone within management of the firm.

The driving force of our passion is that building J.W. Cole has been a way to bring our values to an industry we love. Like our Advisors, we value our independence, we value our employees, and we value the opportunity we have to positively affect so many lives that our ownership structure and the desire to remain independent is secure.

Protecting Your Assets

Q: Is there any insurance provided to protect me?

A: J.W. Cole and NFS are members of the Securities Investor Protection Corporation (SIPC), a federal nonprofit corporation that protects customer assets in the unlikely event that a member broker/dealer–RIA should fail to meet its financial obligations. As a result, if your broker/dealer–RIA should fail, and NFS fails, cash awaiting reinvestment and all securities held in your account are protected by SIPC coverage up to $500,000 (limited to $250,000 for claims in cash). Coverage does not protect against a decline in the market value of securities.

Q: How can I be sure my assets are being protected?

A: You can feel confident that much of the critical trade processing, clearance, client reporting, and systems backing your investment professional are performed by NFS, a Fidelity Investments® company and an industry leader. NFS processes tens of thousands of transactions for millions of investors like you every day. NFS has both the vision and the resources to provide you with innovative products and services for many years to come. NFS is a leading clearing firm and is subject to the rules and regulations of the Securities and Exchange Commission (SEC), the New York Stock Exchange (NYSE), the Financial Industry Regulatory Authority (FINRA), and other principal exchanges of which it is a member.

Q: Can you tell me more about J.W. Cole's relationship with NFS?

A: We believe that we can deliver substantial benefits from the important service relationship we maintain with NFS. Knowing that every investor's account is being serviced with the resources of an industry leader allows our advisors to focus on what they do best: provide the personalized guidance and comprehensive investment services you need to reach your goals. NFS's reputation for delivering quality products and services is made available to you through J.W. Cole and your investment professional.

Together with NFS, we offer you these benefits:

  • The experience of an industry leader
  • Complete investment reporting
  • Easy-to-read, consolidated statement
  • Check writing abilities
  • Comprehensive tax reporting
  • Asset management accounts
  • A range of qualified retirement account options, including IRAs, SIMPLE IRAs, Roth IRAs, Profit-Sharing, Money Purchase Plans, and SEP-IRAs
  • Thousands of well-known investments with many class shares

Q: How can I reach a J.W. Cole Advisor near my location?

A: Call our offices toll-free at 1-866-JWCOLE1 and we will be happy to connect you with an Advisor in your area.